Cottelston Advisors and Natalie Kovacs in conjunction with CORE: present:
always vet american financiers
by assume vivid astro focus
“Obsession, curiosity, generosity and anxiety are center elements in our projects” - avaf
Exhibition Dates: November 4, 2010 – March 15, 2011
Hours: 12pm - 7pm
Conversation with avaf: December 15, 6:30pm, with collector Rosa de la Cruz and curator/dealer Cay Sophie Rabinowitz
Location: CORE: club, 66 East 55th Street, New York, NY
The hyperkinetic world of assume vivid astro focus (‘avaf’) knows no perimeters. Melding digital technology, performance art, neon, balloons and graffiti with a whole lot of glitter, the international collective are pop-culture mixologists.
At CORE:, avaf is presenting the installation always vet american financiers, which consists of the wallpaper ‘Ilegítimo’, a variation of which is currently up at MOCA Cleveland, and the neon ‘always vet american financiers’, which was created specifically for CORE:. Produced by Cottelston Advisors and Natalie Kovacs, the exhibition coincides with the release of avaf’s first book by Rizzoli.
The installation at CORE: unequivocally encapsulates the inclusive nature of avaf's work and the ideology behind it. With its shifting perspective, high-speed energy, and kaleidoscopic style, the wallpaper introduces a new reality. At the same time, the message of the neon sculpture work is poignant and timely. By using neon, avaf takes a medium associated with Main Street and uses it to speak to Wall Street, while the retro design reminds us that this is not the first financial crisis or the last. The work reflects CORE:'s sensibility - it is relevant, innovative and fun.
Produced by Cottelston Advisors and Natalie Kovacs
Sponsored by CORE:
For more information and images, please go to www.cottelston.com.
assume vivid astro focus (avaf) is the pseudonym of an international art collective whose core, anonymous members hail from Brazil, France and New York. avaf is also an onomatopoeia – one that visualizes the collective's fantastical, wide-ranging and expansive aesthetic projects. avaf creates all encompassing environments combining exuberant wallpaper, decals and wall sculptures, which often times include collaborations with other artists. avaf has exhibited world-wide, including museums (The Whitney Museum, The New Museum, MOCA Cleveland, MCA Chicago and MOMA); art fairs (with special projects at Art Basel Miami Beach, Frieze Art Fair and The Armory Show); galleries (Deitch Projects and James Cohan Gallery) and biennials (The Whitney Biennial and Sao Paolo Biennial). Additionally, the work of avaf belongs in many major collections including: The de la Cruz Collection, Dakis Collection, Rubell Family Collection, Tobias Meyer and Mark Fletcher Collection, The Whitney Museum and MOMA.
CORE: is a membership-based lifestyle company that provides curated access to individuals, experiences, properties, services, insights, culture and entertainment
Cottelston Advisors is a full service art advisory and lifestyle marketing company, which provides access and guidance.
Natalie Kovacs is an international independent curator specializing in performance-based public art projects involving and exploring new media. Kovacs's practice engages audiences with the environment and encourages interaction.
For all inquiries, please contact: Michael Sellinger 917-514-7007 or msellinger@cottelston.com
